Services

Five practices, one standard of evidence.

Each practice follows the same template: a clear value statement, what we do, representative deliverables, and a way to get started.

01 / Practice

Marketing & Creative

Creative work that connects you with your communities, and can prove it did.
A Prime Media community event in Rochester

What we do

Branding, design, photography, video, social media, web, events, and promotion: a full creative toolkit under one roof.

Representative deliverables

  • Brand identity & visual systems
  • Photography, video & social content
  • Websites & landing pages
  • Event production & promotion

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02 / Practice

Behavioral Insight & Organizational Wellbeing

Research and advisory that help organizations understand people, presented as insight rather than therapy.
A team working through an insight exercise
Non-clinical: this practice provides research and advisory services. It does not offer clinical diagnosis or treatment.

What we do

Organizational and behavioral research and program evaluation; workplace mental-health and resilience advisory; consumer and audience behavioral science; and voter and civic insight.

Representative deliverables

  • Program evaluation & research reports
  • Workplace resilience & wellbeing advisory
  • Audience & consumer behavioral studies
  • Voter & civic insight briefs

Discuss a study

03 / Practice

Political Campaigns

Strategy, speed, and grassroots reach. The full campaign, built to win.

Campaign experience: Town Supervisor races in Irondequoit, NY, and Board of Education campaigns in the Rochester City School District and the Greece Central School District.

Campaign supporters at a rally

What we do

  • Grassroots: field, volunteers, community organizing
  • Strategy & social: message, targeting, digital presence
  • Web & fundraising: sites, donations, list growth
  • Communication: press, content, rapid response

Representative deliverables

  • Campaign strategy & messaging
  • Fundraising sites & donor journeys
  • Social & digital ad programs
  • Field & grassroots operations

Talk campaign

04 / Practice

Business Formation & Financial Services

Everything it takes to form, run, and grow a business, with marketing built in.
Advisors reviewing business documents
Informational services as described in the client brief. These are not a substitute for licensed legal, accounting, or tax advice.

What we do

Filings and compliance, payroll, operating agreements, funding access, tax planning, and digital-marketing solutions.

Representative deliverables

  • Business formation & filings
  • Payroll & operating agreements
  • Funding access & tax planning
  • Digital-marketing setup

Get started

05 / Practice

AI & Optimization

Intelligence that compounds everything else, optimizing your marketing, business processes, and workflows with AI.
A marketer presenting a mobile experience on a smartphone

What we do

AI-powered optimization for both sides of your operation: digital marketing that targets, tests, and spends smarter, plus business processes and workflows that run themselves, so your team spends time on the work only people can do.

Representative deliverables

  • Business-process & workflow optimization: AI automation of intake, scheduling, follow-ups, reporting, and repetitive back-office work
  • Advertising intelligence: AI-driven audience targeting, spend optimization & creative testing
  • SEO and AI-search optimization: found on Google and cited by AI assistants
  • Reputation management, customer-voice & listing tools
  • Marketing automation & funnel optimization reports
  • Integrated analytics dashboards with real-time KPIs

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Not sure which practice you need?

Tell us the outcome you're after. We'll point you to the right starting place.

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